Consumer Goods and Retail companies are building a deeper and richer understanding on how to transform DATA into INFORMATION.

Building a 360 degree view of the customer requires the integration of several applications, including marketing, POS and ERP systems. The ability to leverage this information and serve it up in various forms to a variety of users, so those users can make more informed merchandising decisions, deliver a superior level of service and gain a deeper engagement through the supply chain, requires a robust eCommerce Architecture.

Omni-channel complexities, legacy B2B/EDI technologies and devices within the architecture of the Supply Chain can present challenges, transforming these challenges to a growth platform, requires innovation and experience in crafting robust solutions.  Customers now expect organisations to offer a personalised customer service oriented shopping experience, together with a seamless merchandise fulfillment.  In order to meet this expectation organisations need to devise an API strategy that accommodates all areas of the Supply Chain.

Data utilisation and integration are at the core of The Internet of Things (IoT) and is a key component in the journey of digital transformation.  The ability to move millions of records between applications or data sources and the ability to transform data ‘to and from’ any format across heterogeneous transport protocols and data types requires an advanced SOA.

Why API-led Connectivity Matters:
• It providing access to data housed in various silos
• Orchestration of working with that data and undertaking comparative analysis
• Exposing data and transforming that data into usable information